Latest News from Varoom

Greville Commins appointed NonExec Chairman of MathEmbedded Ltd, specialising in Embedded Linux Security and Embedded Linux Software, particularly for the Set Top Box, Connected TV, mobile and Consumer Electronics (CE) markets.

http://www.mathembedded.com/

Dr Simon Scott joins Varoom as associate, bringing marketing skills, business management and coaching expertise to the companies that Varoom supports.

About Varoom

Welcome to Varoom – specialists in Business Acceleration & Technology Marketing. We have over two decades of experience in high-technology markets and skills across the board in defining, marketing and implementing product solutions.

Professional skills include:

• Marketing on a world wide basis
• Business management
• Strategy development
• Technology communications
• International Negotiations
• Professional selling
• Presentation skills
• Leadership coaching
• Entrepreneur Mentoring
• Intellectual property strategies

Varoom Blog

The first rule of fight club is….
I often advise early stage entrepreneurs to check with real customers that their perception of the value of the product is correct. This means speaking to people. BUT how do you do market research, on your new product idea, without giving away the farm? It’s very easy to give a clue to a prospective customer [...]